Concrete plan.
More results.
OGSM.online is the online tool for creating and monitoring OGSM plans. Turn your strategy into a one-page plan, with measurable goals, sharp choices and clear owners, and manage progress every step of the way.
30 days free · No credit card required · Stops automatically
Do · Learn · Adjust
The plan is the easy part. We help with what comes next.
Most plans fail after they're written: the annual plan that gathers dust from February onwards, the ambition nobody acts on. OGSM.online is built for the part that actually delivers results: the rhythm of doing the work, learning from the results, and adjusting your course. That's where we support your teams, month after month.
Are we doing things right?
Every action has an owner and a deadline. In the monthly action review, owners report progress beforehand, so the session is for removing obstacles and making decisions, not collecting updates.
What do the results tell us?
Traffic-light status and KPI trends show where you're on course and where you're not, in one glance. No spreadsheets, no chasing, no guessing.
Are we doing the right things?
Every quarter, the strategy review asks the harder question. Keep what works, change what doesn't, deliberately. A living plan, not a static photo.
The platform
From strategy to execution, in one tool
OGSM.online supports the full cycle: create your plan together, monitor progress and results, and keep every team's plan connected to the bigger picture.
Create your OGSM together
Brainstorm as a team and build your one-page plan step by step. The built-in OGSM score and checklist show you exactly where your plan can be sharper. Stuck on wording? The AI assistant helps you formulate goals, strategies and actions.
Monitor progress and results
Report on strategies, KPIs and actions in minutes, not meetings. Dashboards, kanban boards and timelines show status in one glance, so review sessions are about decisions, not about collecting updates.
Connect plans across teams
Cascade strategies from the company OGSM to team OGSMs. Every team sees how its work contributes to the bigger ambition, from 1 team to 1,000+.
Trusted by
Teams that turned plans into results
"For Anthony Veder, the power of OGSM lies in bringing together our long-term vision with concrete planning. This helps translate our clear strategic direction at all levels."Florian KwekkeboomSustainability Engineer & StrategistAnthony Veder
"OGSM.online from Toolsfactory makes strategy tangible and forms an action-oriented compass for every company."Wesley RakhorstStrategy ConsultantAlliander
"OGSM.online gives us the structure and support to effectively work on our future."Rob HordijkManager OperationsRoyal Hordijk
More than software
Built by the people who wrote the book on OGSM
OGSM.online is developed by Toolsfactory, co-founded by Remco Bakker. The methodology isn't bolted on; the platform is built around it. Monthly action reviews and quarterly strategy reviews are part of the tool, not an afterthought.
Read the book: Bridging Strategy and Execution
Remco Bakker and Bas Schulten wrote the handbook on OGSM: how the one-page plan turns strategy into results. Everything you build in OGSM.online rests on the same thinking.
Order the book on Amazon →ISO 27001:2022 certified
Your strategic plans are confidential. Our information security is certified and audited, and trusted by government organizations and enterprises.
Unlimited users
Strategy is a team sport. Every plan includes unlimited users, so everyone can contribute. No per-seat surprises.
Web and mobile
Full-featured in the browser, with iOS and Android apps for updates on the go. Available in English, Dutch and German.
FAQ
Frequently asked questions
What is OGSM?
OGSM stands for Objective, Goals, Strategies and Measures. It's a proven method for turning strategy into a concrete plan on a single page: one inspiring Objective, measurable Goals, sharp Strategies, and Measures (KPIs and actions) that make progress visible. Read our full explanation on the What is OGSM? page.
Who is OGSM.online for?
Any team or organization that wants to execute its strategy, from a single management team to enterprises with over 1,000 teams. Executives use it to make strategy work across the organization, team leaders to give their team direction and ownership, and employees to focus on what truly matters.
How does the free trial work?
You get full access to OGSM.online Start for 30 days. No credit card required, and the trial stops automatically. No strings attached. If you want to continue, you simply activate your subscription.
Do I need to know the OGSM method already?
No. The platform guides you through every step, the built-in checklist keeps your plan sharp, and our articles and knowledge base cover the methodology in depth. For larger implementations, we offer training and work with experienced implementation partners.
Is my data secure?
Yes. Toolsfactory is ISO 27001:2022 certified. Read more on our security page.